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PLATFORM NAMEINTEGRATION TYPEDATA PROCESSING METHODIDENTIFIERS/ATTRIBUTES SUPPORTEDMODULES SUPPORTED
AcxiomDestinationBatch Integration (Audiences)

  • Email

  • Maid

  • Phone number

  • TTD

  • ID5

  • External ID

✅ Audiences
AdformDestinationBatch Integration (Audiences)
  • Adform Cookies

  • MAIDs

✅ Audiences
Adform DMPDestinationBatch Integration (Audiences)
  • Adform Cookies
  • MAIDs
✅ Audiences
Adobe Analytics (New)DestinationReal Time Integration (Journeys)Analytics Cookies✅ Journeys
Adobe CampaignDestinationBatch Integration (Audiences)
/articles/integrate-customer/adobe-campaign		Email addresses (raw) and Custom IDs✅ Audiences

✅ Journeys
Adobe CampaignDestinationReal Time Integration (Journeys)✅ Audiences

✅ Journeys
Adobe TargetDestinationBatch Integration
(Bulk Update) (Audiences)		Mbox 3rd party IDs✅ Audiences

✅ Journeys
Adobe TargetDestinationReal Time Integration
(Single Update) (Journeys)		Mbox 3rd party IDs✅ Audiences

✅ Journeys
Adobe TargetDestinationReal Time Integration
(Delivery API) (Journeys)

  • ECID

  • Adobe Target Session ID

  • Mbox Edge Number

✅ Audiences

✅ Journeys
AirshipSourceBatch Integration
  • Named User
  • Airship Channel ID
✅ Source

✅ Audiences

✅ Journeys
AirshipSourceReal Time IntegrationAirship Channel ID✅ Source

✅ Audiences

✅ Journeys
AirshipDestinationBatch Integration (Audiences)Named Users✅ Source

✅ Audiences

✅ Journeys
AirshipDestinationReal Time Integration (Journeys)
  • iOS Channel ID
  • Android Channel ID
  • Web Channel ID
  • Event Name
  • Event Timestamp
  • Named User
  • Transaction
  • Value
  • Custom Event Properties
✅ Source

✅ Audiences

✅ Journeys
Amazon DSP (New)DestinationBatch Integration (Audiences)

  • Zeotap Cookie for Amazon

  • MAIDs

✅ Audiences
Amazon S3SourceBatch IntegrationAny Identifiers and Attributes✅ Source

✅ Audiences
Amazon S3DestinationBatch Integration (Audiences)✅ Source

✅ Audiences
Amazon Marketing Cloud (AMC)DestinationBatch Integration (Audiences)

  • External User ID

  • Hashed Email Addresses (SHA256)

  • Hashed Cellphone Numbers (SHA256)

  • First Name

  • Last Name

  • Address

  • City

  • State

  • Postal

  • Country Code

✅ Audiences
AppNexus (Xandr)DestinationBatch Integration (Audiences)

  • AppNexus (Xandr) Cookies

  • MAIDs

✅ Audiences
Apache KafkaDestinationReal Time Integration (Journeys)Any identifier or attribute✅ Journeys
Appsflyer : Push APIDestinationReal Time Integration (Journeys)
  • Customer User ID (CUID)
  • AppsFlyer ID 
✅ Journeys
Artegic ElaineDestinationBatch Integration (Audiences)Email Addresses (raw), First Name,
Last Name, Gender and
Custom Fields (any attribute/identifier)		✅ Audiences

✅ Journeys
Artegic ElaineDestinationReal Time Integration (Journeys)Email Addresses (Raw)✅ Audiences

✅ Journeys
Azure Blob StorageDestinationBatch IntegrationAny Identifiers and Attributes✅ Audiences
BatchSourceBatch Integration
  • Install IDs
  • Advertising IDs
  • Custom IDs
✅ Source

✅ Audiences

✅ Journeys
BatchDestinationBatch Integration (Audiences)For action “Send Advertising IDs to
Batch” - MAIDs

For action “Send Custom IDs to
Batch” - Custom IDs

For action “Send Installation IDs to
Batch” - Install IDs

For action “Send Attributes to Batch” -
Any attributes of your choice like First Name,
Last Name, Email, and more		✅ Source

✅ Audiences

✅ Journeys
BatchDestinationReal Time Integration (Journeys)
  • Custom User ID
  • Event Name
  • Event Timestamp
  • Label
  • Custom Attributes
✅ Source

✅ Audiences

✅ Journeys
Bird - Customer ListsDestinationBatch Integration (Audience)
  • Raw Email Address
  • Phone Number
  • Custom attributes
✅ Audiences

✅ Journeys
BirdDestinationReal Time Integration (Journeys)* Raw Email Address
* Phone Number
* Custom attributes		✅ Audiences

✅ Journeys
BrazeSourceReal Time IntegrationMessage Engagement Events. Learn more

Consumer Behaviour and
user events. Learn more		✅ Source

✅ Audiences

✅ Journeys
BrazeDestinationBatch Integration (Audiences)For action “Send Identifiers to
Braze” - Email addresses (raw)

For action “Send Attributes and
Identifiers to Braze” -
  • Email addresses (raw)
  • First Name
  • Last Name
  • Gender
✅ Audiences

✅ Journeys
BrazeDestinationReal Time Integration (Journeys)
  • Email Address (raw)
  • First Name
  • Last Name
  • Gender
  • Event Name
  • Event Timestamp
✅ Audiences

✅ Journeys
ChannableDestinationReal Time Integration (Journeys)✅ Journeys
Channable GCS UploadDestinationBatch Integration (Audience)
  • Availability
  • Brand
  • Description
  • ID
  • Image Link
  • Link
  • Price
  • Product Type
  • Sale Price
  • Size
  • Title
✅ Audiences
CleverpushSourceBatch Integration
  • Channel ID
  • Subscription ID
✅ Source

✅ Audiences

✅ Journeys
CleverpushSourceReal Time Integration
  • Channel id
  • Subscription id
  • Subscription.platformName
Learn More
  • Channel id
  • Subscription id
  • Subscription.platformName.
  • Subscription.browserType
  • Subscription.createdAt
  • Subscription.syncedAt
  • Subscription.language
  • Subscription.country
  • Subscription.timezone
  • Subscription.customAttributes
  • Subscription.emailAddress
  • Subscription.optInIpAddress
  • Subscription.optInUrl
  • Subscription.topics
  • Notification.campaignId
  • Notification.campaignName
  • Notification.customData
  • Notification.feedGuid
✅ Source

✅ Audiences

✅ Journeys
CleverpushDestinationBatch Integration (Audiences)Subscription ID✅ Source

✅ Audiences

✅ Journeys
CleverpushDestinationReal Time Integration (Journeys)
  • Subscription ID

Learn More
This integration supports Subscription ID
and standard attributes such as First Name,
Last Name, Gender and Email Address (Raw).
You can also send Custom Identifiers and
Attributes.		✅ Source

✅ Audiences

✅ Journeys
CriteoDestinationBatch Integration (Audiences)
  • MAIDs
  • Raw email addresses
  • Hashed email addresses
  • Criteo Cookies (Gum IDs)
✅ Audiences
Criteo Offline Sales ReportingDestinationReal Time Integration (Journeys)
  • Email Addresses (Both raw and Hashed)
  • Event Ids
✅ Journeys
Criteo Retail MediaDestinationBatch Integration (Audiences)
  • Email Addresses (both raw and hashed)
  • Customer Identifier

    This is the user ID for a logged-in user on the retailer’s website.

✅ Audiences
DatabricksSourceBatch IntegrationAny Identifiers and Attributes✅ Source
DotdigitalSourceBatch Integration
  • Contacts
  • Campaigns
  • Preferences
  • Campaign Opens
  • Campaign Clicks
  • Campaign Page Views

Learn more		✅ Source

✅ Audiences
DotdigitalDestination (New)Batch Integration (Audiences)Email Addresses (raw)✅ Source

✅ Audiences
Dynamic YieldDestinationBatch Integration (Audiences)

  • Email address in SHA256

  • MAIDs

✅ Audiences
EmarsysDestinationBatch Integration (Audiences)For action “Send Identifiers
to Emarsys” - Email address (raw)

For action “Send Attributes and Identifiers
to Emarsys” - Click here

  • Email addresses (raw)

  • First Name

  • Last Name

  • Gender

  • Date of birth

  • Phone

  • Mobile

  • City

  • Company

  • Company address

  • City (office)

  • Opt-in – Acceptable values are Yes/No or True/False.
    For other values, contact your Zeotap POC

  • Custom Fields (Identifiers/Attributes)

✅ Audiences

✅ Journeys
EmarsysReal Time Integration (Journeys)Click here
  • Email addresses (raw)
  • Phone numbers
  • First Name
  • Last Name
  • Gender
  • Date of birth
  • Mobile
  • Job position
  • Company
  • Department
  • Industry
  • Annual Revenue
  • Company address
  • Country (office)
  • City (office)
  • Opt-in – Acceptable values are Yes/No or True/False.
    For other values, contact your Zeotap POC
  • Custom Fields (Identifiers/attributes)
✅ Audiences

✅ Journeys
FacebookDestinationBatch Integration (Audiences)MAIDs✅ Audiences
Facebook 1PDestinationBatch Integration (Audiences)

  • MAIDs

  • Hashed email address

  • Hashed phone numbers

  • Facebook External IDs

✅ Audiences
Facebook Conversions APIDestinationBatch Integration (Send Offline data)


    • Event Name (Mandatory)
    • Event Time (Mandatory)
    • Hashed Email (SHA256)
    • Hashed Phone Number (SHA256) 
    • Hashed First Name (SHA256) 
    • Hashed Last Name (SHA256) 
    • Mobile Advertiser ID
    • External ID 

    Learn more
    It also supports the following attributes:
    • Gender
    • Data of birth
    • City
    • State
    • Zip Code
    • Country
    		✅ Audiences
    Facebook Conversions APIDestinationReal Time Integration (Journeys)
    /articles/integrate-customer/facebook-conversions-api
    • Hashed cellphone (SHA256)
    • Hashed email address (SHA256)
    • Facebook external ID
    • First name
    • Last name
    • Click ID
    • Browser ID
    		✅ Journeys
    Facebook Product CatalogDestinationBatch Integration (Audiences)

    • Product ID

    • Product Title

    • Product Description

    • Availability

    • Condition

    • Price

    • Link

    • Image Link

    		✅ Audiences
    Google Ad ManagerDestinationBatch Integration (Audiences)PPIDs (raw and encrypted)✅ Audiences
    Google Analytics 4DestinationBatch Integration (Audiences)GA Client ID✅ Audiences
    Google BigQuerySourceBatch Integration
    /articles/integrate-customer/create-a-bigquery-source    		Any Identifiers and Attributes✅ Source
    Google BigQueryDestinationBatch Integration (Audiences)
    /articles/integrate-customer/google-bigquery-destination    		Any Identifiers and Attributes✅ Audiences
    Google Cloud StorageDestinationBatch Integration (Audiences)For action “Send Identifiers
    to Google Cloud Storage” -
    • MAIDs
    • Hashed email address
    • Hashed mobile number
    • CRM IDs

    For action “Send Attributes and Identifiers
    to Google Cloud Storage”- Any identifiers
    and attributes    		✅ Audiences
    Google Customer Match -
    Customer Contact Information    		DestinationBatch Integration (Audiences)
    • Hashed cellphone number (SHA256)
    • Hashed cellphone in E164 (SHA256)
    • Hashed email addresses (SHA256)
    		✅ Audiences
    Google Customer Match -
    Mobile Device ID’s    		DestinationBatch Integration (Audiences)MAIDs✅ Audiences
    Google Marketing Platform (DDP)DestinationBatch Integration (Audiences)

    • MAIDs

    • Google Cookies

    • Zeotap Cookie for Google

    		✅ Audiences
    Google DMPDestinationBatch Integration (Audiences)

    • MAIDs

    • Google Cookies

    		✅ Audiences
    Google Enhanced Conversions API (CAPI)DestinationReal Time Integration (Journeys)To match conversion data to Google users, at least one of
    the following must be provided:

    • Hashed Email Address (SHA256)

    • Hashed Phone Number (SHA256)

    • Hashed First Name & Last Name (SHA256) along with
      Country Code and Postal Code


    Along with the above, you can send custom identifier as well.    		✅ Journeys
    Google Pub/SubSourceBatch IntegrationSend any data in this format✅ Sources
    Google Pub/SubSourceReal Time IntegrationSend any data in this format✅ Sources
    Google Pub/SubDestinationReal Time Integration (Journeys)Custom Attributes✅ Journeys
    Google Universal AnalyticsDestinationReal Time Integration (Journeys)GA Client ID✅ Journeys
    HubSpotSourceBatch Integration✅ Source

    ✅ Audiences
    HubSpotDestinationBatch Integration (Audiences)

    • MAIDs

    • Hashed email addresses
      (mostly Gmail)

    		✅ Source

    ✅ Audiences
    InfosumDestinationBatch Integration (Audiences)
    • Emails (Raw, SHA 256 Hashed)
    • Phone Numbers (Raw, E.164 format) 
    • MAIDs (AAID/IDFA)
    • Postal codes (Zip5/Zip9)
    • Cookie IDs
    • IP addresses (IPv4/IPv6) 
    		✅ Audiences
    Insider WebhookSourceReal Time Integration (Sources)Default events – Learn moreNA
    InsiderDestinationBatch Integration (Audiences)

    • User Identifiers: Email, Phone number,
      UUID

    • User Attributes: Name, Age, Gender,
      Language, City, Country, Custom 

      attributes
    		✅ Audiences

    ✅ Journeys
    InsiderDestinationReal Time Integration (Journeys)

    • Event Name and Timestamp
      fields for all events.

    • Additional event parameters
      based on the event type.

    		✅ Audiences

    ✅ Journeys
    InxmailDestinationReal Time IntegrationAny Identifiers and Attributes✅ Journeys
    Iterable: Campaign TriggerDestinationBatch Integration (Audience)Any Identifiers and Attributes✅ Audiences

    ✅ Journeys
    Real Time Integration (Journeys)Any identifiers and Attributes
    KafkaSourceReal Time Integration (Sources)Any Identifiers and AttributesNA
    KafkaDestinationReal Time Integration (Journeys)Any Identifiers and Attributes✅ Journeys
    LaunchDarklyDestinationBatch Integration (Audiences)Custom ID✅ Audiences

    ✅ Journeys
    LaunchDarklyDestinationReal Time Integration (Journeys)Custom ID✅ Audiences

    ✅ Journeys
    LinkedInDestinationBatch Integration (Audiences)

    • Hashed Email Address (SHA256)

    • MAIDs (GOOGLE AID)

    		✅ Audiences
    LookerDestinationBatch Integration (Audiences)Any Identifiers and Attributes✅ Audiences
    Microsoft Ads Customer MatchDestinationBatch Integration (Audiences)Hashed email addresses✅ Audiences
    Microsoft Dynamics CRMSourceBatch IntegrationAny Identifiers and Attributes✅ Sources
    Microsoft FabricSourceBatch IntegrationAny Identifiers and Attributes✅ Sources

    ✅ Audiences
    Microsoft FabricDestinationBatch Integration✅ Sources

    ✅ Audiences
    MoengageDestinationReal time Integration (Journeys)
    • Name
    • First Name
    • Last Name
    • Gender
    • Email (Standard)
    • Phone Number
    • UID
    		✅ Journeys
    MolocoDestinationBatch Integration (Audiences)MAIDs✅ Audiences
    NeodataDestinationBatch Integration (Audiences)

    • MAIDS

    • Neodata Cookies

    		✅ Audiences
    Oath (Yahoo)DestinationBatch Integration (Audiences)MAIDs

    Yahoo Cookies    		✅ Audiences
    OptimizelyDestinationBatch Integration (Audiences)Optimizely ID✅ Audiences

    ✅ Journeys
    Real Time Integration (Journeys)
    Optimizely CampaignsDestinationReal Time Integration (Journeys)The Recipient List ID (Email Address-Raw)
    serves as a mandatory identifier, but
    you may include any attributes of your
    choice.    		✅ Journeys
    OngageDestinationBatch Integration (Audiences)

    • Email addresses

    • Phone numbers

    • Country

    • First Name

    • Last Name

    • Address

    • Gender

    • IP

    • Custom Attributes

    		✅ Audiences
    PermutiveDestinationBatch Integration (Audiences)

    • MAIDs

    • Appnexus Cookies

    • Hashed email addresses

    		✅ Audiences
    Personyze (New)DestinationBatch Integration (Audiences)
    • Email Address (Raw)
    • Custom ID
    • First Name
    • Last Name
    • Phone
    • Industry
    		✅ Audiences
    ✅ Journeys
    Personyze (New)DestinationReal Time Integration (Journeys)
    • Email Address (Raw)
    • Internal ID
    		✅ Audiences
    ✅ Journeys
    PinterestDestinationBatch Integration (Audiences)

    • MAIDS

    • Hashed mail addresses (SHA256)

    		✅ Audiences
    Pinterest Conversions APIDestinationReal Time Integration (Journeys)* Hashed MAIDS
    * Hashed mail Addresses (SHA256)    		✅ Journeys
    PromoteIQDestinationBatch Integration (Audiences)Any custom identifier✅ Audiences
    QuantcastDestinationBatch Integration (Audiences)Quantcast Cookies✅ Audiences
    RedditDestinationBatch Integration (Audiences)
    • MAIDS
    • Hashed email addresses
    • Email addresses
    		✅ Audiences
    ResponsysDestinationBatch Integration (Audiences)
    • Customer ID
    • Phone Number
    • Email Address
    • MD5 Hashed Email address
    • SHA256 Hashed Email address
    • Custom attributes.
    		✅ Audiences
    ResponsysDestinationReal Time Integration (Journeys
    • Customer ID
    • Email Address
    • MD5 Hashed Email address
    • SHA256 Hashed Email address
    		✅ Journeys
    RoktDestinationBatch Integration (Audiences)Email addresses (both raw and hashed)✅ Audiences
    RTB House
    /articles/integrate-customer/rtb-house    		DestinationBatch Integration (Audiences)RTB House Cookies✅ Audiences
    RTB House Conversion API (CAPI)DestinationReal Time Integration (Journeys)

    • RTB House Cookies (String)

    • Event Timestamp

    • Category ID (String)

    • Product Offer event Product ID (String)

    • Search Results event Product IDs (List/Array)

    • Add to Cart Product ID (String)

    • Shopping Cart Status Product IDs (List/Array)

    • Order ID (String)

    • Conversion Order Product IDs (List/Array)

    • Value (Integer)

    		✅ Journeys
    Salesforce CRMSourceBatch Integration
    • Accounts
    • Leads
    • Contacts
    • Cases
    • Opportunities

      Learn more
    		✅ Source

    ✅ Journeys
    Salesforce CRMDestinationRealtime Integration (Journeys)
    • Last Name 
    • Email

    Learn More    		✅ Source

    ✅ Journeys
    Salesforce Marketing Cloud -
    Data Extension    		DestinationBatch Integration (Audiences)Any Identifiers✅ Audiences
    Salesforce Marketing Cloud
    Journey Builder    		DestinationReal Time Integration (Journeys)Any identifiers and custom attributes✅ Journeys
    SendGridDestinationReal Time Integration (Journeys)Any identifiers and custom attributes✅ Journeys
    SFMC Personalization (Audiences)DestinationBatch Integration (Audiences)Any identifiers and custom attributes.
    However User ID and Object ID are
    mandatory.    		✅ Audiences
    SFMC Personalization (Journeys)DestinationReal Time Integration (Journeys)Any identifiers and custom attributes.
    However User ID and Profile Object ID are
    mandatory.    		✅ Journeys
    SFTPDestinationBatch Integration (Audiences)Any identifiers and attributes.✅ Audiences
    Sendinblue (Brevo)DestinationBatch Integration (Audiences)


      • Email Addresses (both raw and hashed)
      • Custom attributes. Learn more
        • EMAIL (String)
        • BLACKLIST (float)
        • READERS (float)
        • CLICKERS (float)
        • LASTNAME (text)
        • FIRSTNAME (text)
        • SMS (text)
        • CUSTOM2 (text)
        • CUSTOMBOOLEAN (boolean)
        • CUSTOMID (text)
        • CUSTOMCATEGORY (text)
        • CUSTOMDOUBLE (float)
      		✅ Audiences
      SnapchatDestinationBatch Integration (Audiences)
      • MAIDs
      • SHA256 email addresses
      • SHA256 phone numbers
      		✅ Audiences
      Snapchat oAuth 2.0DestinationBatch Integration (Audiences)
      • MAIDs
      • SHA256 email addresses
      • SHA256 phone numbers
      		✅ Audiences
      SnowflakeSourceBatch IntegrationRaw PII✅ Source
      SnowflakeDestinationBatch Integration (Audiences)Any Identifiers and Attributes✅ Audiences
      Real Time Integration (Journeys)✅ Journeys
      TaboolaDestinationBatch Integration

      • MAIDs

      • Taboola Cookies

      		✅ Audiences
      Talon.OneDestinationReal Time Integration (Journeys)
      • Customer Profile ID 
      		✅ Journeys
      TTDDestinationBatch Integration (Audiences)
      • MAIDs
      • TTD Cookies
      		✅ Audiences
      TTD EUID (New)DestinationBatch Integration (Audiences)
      • Email Addresses (both raw and hashed)
      • Cellphone numbers (both raw and hashed)
      		✅ Audiences
      TTD 1PDestinationBatch Integration (Audiences)

      • MAIDS

      • TTD Cookies

      		✅ Audiences
      TikTokDestinationBatch Integration (Audiences)
      • MAIDs (iOS IDFA, Android AAID)
      • Hashed email addresses
      • Hashed cellphone E164 (SHA256)
      • Hashed cellphone (SHA256)
      		✅ Audiences
      TwitterDestinationBatch Integration (Audiences)

      • MAIDs

      • Hashed Email addresses (SHA256)

      		✅ Audiences
      WhatsAppDestinationReal Time Integration (Journeys)
      • Receiver’s Phone Number
      		✅ Journeys
      Zeotap PrivateDestinationBatch Integration (Audiences)

      • MAIDs

      • Raw PII identifiers (defined as
        per organisation catalogue)

      		✅ Audiences
      Zeotap WebhookDestinationReal Time Integration (Journeys)API Based✅ Journeys
      Last modified on February 26, 2026