Skip to main content

​
Overview

The Single Profile Update API allows sending a profile update for a single user and is generally used when an update must occur in relation to a transaction occurring in a channel that has not implemented Target. Integrated with Zeotap, Adobe Target leverages a precise mechanism to manage profile updates, ensuring that audience segmentation is accurately reflected in the data, empowering efficient personalisation and optimisation efforts. To know more about updating the user profile using single or bulk updates, refer here.

​
Supported Identifiers

This integration supports Mbox 3rd party Ids.

​
Available Actions and Supported Features

Action NameID EXTENSIONDELETEDELTA UPLOAD
Send identifiers to Adobe Target - Single Profile Update✅--
Stream Profile Properties to Adobe Target - Single Profile Update---

​
Prerequisites

Ensure that you have details about the below prerequisites of Adobe Target before creating a Destination.
  • Client ID
  • Client Secret
  • Client Code
  • Tenant ID

​
Client ID and Client Secret

The client ID is a unique identifier for the application or service making the request, while the client secret is a confidential password that verifies the authenticity of the request. These credentials are used to access and manipulate data in the Adobe Target platform. To obtain the Client ID and Client Secret, log into the Adobe Developer Console and perform the following steps:
1
Go to Projects and click Create new project.
2
Under Get started with your new project, click Add API.
3
In the new screen that appears, all the APIs supported by Adobe are listed. Here, click Adobe Target and click Next.
4
Under Choose type of authentication you need, click OAuth Server-to-Server and click Next.
5
In the next screen, choose Default work space and click Next.
6
To view the details of the project that you have created, click OAuth Server-to-Server as shown below.
7
In the next screen, you can find the Client ID. However, to view the Client Secret, click Retrieve Client Secret.
8
In the next screen that appears, you can copy both the Client ID and Client Secret for your project.

​
Client Code

A Client Code is a unique identifier assigned to a specific client or user to track and personalise their experiences across different channels and devices. You can obtain the Client Code from the Adobe Experience Platform by navigating to Administration > Implementation > Account details.

​
Tenant ID

A Tenant ID is a unique identifier assigned to an organisation or individual to uniquely identify them within the Adobe Experience Platform (AEP) ecosystem. This identifier is used to authorise user access to specific capabilities within AEP. To obtain your Tenant ID, log in to the Adobe Experience Cloud, open Adobe Target and click the Target card. Use the Tenant ID value as noted in the URL subdomain. For example, if your URL when logged in to Adobe Target is <https://mycompany.experiencecloud.adobe.com/…>, then your Tenant ID is mycompany.
Note:The Tenant ID is different from your Client Code. The Tenant ID exists in the URL when you are logged in to Adobe Target.

​
Destination Setup

After you have applied filters or added conditions for your users in Journeys, you can activate them in Adobe Target under Send to Destinations. A new window opens, where you can set up your destination. You can use an already existing destination from the list of Available Destinations or create a new one.

​
Add New Destination

Perform the following steps to add a new destination:
1
Log into the Zeotap CDP App and go to the DESTINATIONS application.
2
Click + Create Destination.
3
Under All Destinations, Search for Adobe Target - Single Update.
4
Click Adobe Target- Single Update .a. Enter a name for the Destination. b. Enter the Client ID, Client Secret, Client Code and Tenant IDthat you have obtained in the above steps and save the Destination.
5
Review the fields entered above and click Next.
6
In the mapping screen that appears, under Choose your Action, select Stream attributes to Adobe Target - Single Updateas the action for sending data from the workflow created in Journeys. Under Map the Fields, note that you must mandatorily map the ECID, Adobe Target Session ID and Mbox Edge Number. Use + Add Mapping Field to add custom identifiers and attributes you wish to send to Adobe Target (Single Update).
7
Once the mapping is complete, click Create Destination.
After creating a Destination, next, you have to link the Destination that you created to the Journeys workflow and map the relevant source fields to the Destination fields in the Data To Send tab.
Note that, by default, the Mbox 3rd Paty Id is mapped in the Data to Send tab as this is a mandatory field. Along with that, you can map more profile attributes that you wish to share using this integration.
Once you have completed the mapping, click Save Destination.

​
View the Profile Updates Shared on Adobe Target (Single Update)

You can view the profile parameters sent to Adobe Target (Single Update). To do so, log into the Adobe Experience Platform and perform the following steps:
1
Go to the Audiences tab and click Create Audience.
2
Under Attributes, drag and drop the Visitor Profile to the middle of the screen.
3
Use the drop-down option on the Visitor Profile to verify the presence of the profile parameters that you have shared through Zeotap.
Last modified on February 26, 2026