Link to Destination - Zeotap docs

In the Destination Settings window, perform the following steps:

a. Under Choose your Action and Mapping, choose the desired use case from the left drop-down menu and then choose the corresponding mapping from the right drop-down menu. If the desired mapping is not available, then create a new one by using + Add New Mapping.

b. By default, the Output Identifiers that are attached in the particular mapping are displayed under Output Identifiers Mapping. If you want to edit or remove an identifier from the mapping, then click Edit Mapping. Note that only the displayed identifiers are sent to the Destination.

c. UnderChoose the data to be sent to this Destination, the Send Segmented Datacheckbox is selected by default. This enables you to share your first-party data as per the established Audience criteria. You can use Zeotap’s extensions such as Lookalike Extension (first-party or third-party) for expanding your audience with similar customer profiles and ID Extension for obtaining online identifiers. This is solely based on the data acceptance policy of the Destination you want to link with the Audience. To know more about these extensions with use cases and how to enable them, refer here.

d. Under Refresh Frequency, you can control when the Audience is refreshed and sent to the Destination. You can send a one-time push, or configure a recurring cadence (hourly, daily, weekly or monthly) with a start date, end date and timezone — and edit the schedule of a live Audience at any time. To learn more about all the scheduling options, refer here.

e. After you make all the necessary configurations in the Destination Settings screen, click Save Destination. This transitions the Destination to In Progress status, which triggers the uploading of the IDs to the platform. Once all the IDs are successfully uploaded, the Destination status changes to Success.

f. Note that you can remove a linked Destination from the Audience by using the Delete icon shown below.