Adding a User Trait Category

User Trait category stores profile information of your user. Perform the following steps to add a User Trait category:

Enter a Catalogue Field. As you type, suggestions based on the existing Catalogue Fields appear. You can choose a suggested Catalogue Field or click +Add Catalogue Field to add a new field.

Map the Catalogue Field to its corresponding Source Field. Same as the above behaviour, you can choose a suggested Source Field or click +Add a new Source Field to add a new field.

Enter a description for easy identification.

Choose one of the following as the Data Type:

String
Integer
Double
Timestamp
List of String/Integer/Double

Ensure that you consider the following points while selecting the List Data Type:

You can map both List and single-value source fields to the List type catalogue field. Therefore, when a single value source field comes into the system for this Category, then the new data is upserted on the existing data without overwriting it. For example, if the source field is a single value field like “Product Name” and it is mapped to ProdName field of the data type List in the Catalogue, then any new value that comes into the system for the product name appends to the existing data in the format, {p1, p2, p3…}, preserving the previous entries.
You can only map a source field of the data type List to a catalogue field of the data type List. For example, if the source field is of type List of String, then you can map it to only List type attributes in the Catalogue field drop-down of the source mapping screen.
When sharing source data containing List type information, ensure that you use the correct format and avoid null values. Otherwise, it might lead to mapping issues or data being dropped during the data ingestion process.
When mapping Profile attributes, you can either map a single value source field of any attribute type or a List of Profile attributes explicitly to the catalogue field. This enables you to efficiently store and update your customer data. For example, let’s say, a customer makes a single purchase in one instance and multiple purchases in another instance. In such scenarios, we allow appending of the purchase data to maintain a consolidated record of all their purchases in a unified location.

Choose User Trait as the Category.

For Is this PII data?, choose Yes or No.

When set to Yes, this field contains sensitive PII information of the user.
When set to No, this field does not contain sensitive PII information of the user

Under advanced settings, a Group Name appears by default. You can choose a value from the drop-down menu or click +Add a new group to add a new group name.

Save the changes.