For example, a company using Zeotap CDP can harness the Google BigQuery source integration to strengthen its data analytics capacities. Syncing data seamlessly from Google BigQuery into Zeotap’s platform enables real-time insights. This integration empowers the company to analyze diverse datasets, creating precise customer segments, curating personalized content, and refining advertising strategies.For more information about how to create a Google Big Query source, refer to Create a BigQuery Source.