What’s New in Q1 of 2023?
Learn about the new features released in Q1 of 2023.
New Destination Integrations
The below Destinations are now available in the Zeotap CDP App.
Google Analytics Hub
(Released on 24-Feb-2022)
The Google Analytics Hub is built on BigQuery and leverages the publish and subscribe model of BigQuery datasets. As the core element of this model, Zeotap publishes the dataset privately on the Google Analytics hub, to which you can subscribe. To know more about Facebook Conversations API, refer /smart/project-integrate/google-analytics-hub.
Facebook Conversions API for Symphony
(Released on 22-Feb-2022)
The Facebook Conversions API helps businesses track website events like purchases and form submissions. It sends this data directly to Facebook for optimising ad campaigns, measuring effectiveness and gaining insights into user interactions.
Facebook recommends you use a setup with both the Browser Pixel and the Conversions API to pass the events. However, Zeotap only offers implementation for the server-to-server Conversions API. Therefore, the responsibility to implement the Browser Pixel lies on you. To know more about Facebook Conversations API, refer here.
Google Pub/Sub for Symphony
(Released on 10-Jan-2022)
Google Pub/Sub is an asynchronous and scalable messaging service that decouples services producing messages from services processing those messages. Pub/Sub is used for streaming analytics and data integration pipelines to ingest and distribute data. To know more about Google Pub/Sub, refer here.
New Source Integrations
The below source integrations are now available in the Zeotap CDP App.
(Released on 21-Feb-2022)
Adobe Experience Platform provides a simple way to deploy and manage all the analytics, marketing and advertising tags necessary to power relevant customer experiences. The tags are offered to the Adobe Experience Cloud customers as an included, value-add feature.
Zeotap provides the Zeotap Collect Tag Extension within the Adobe Experience Platform marketplace to capture events and user identities and enable cookie syncing on the Web. To know more about this source and how to create it, refer here.Last modified on February 26, 2026
