Understand Android SDK Source with a Use Case
For example, a use case for a grocery retailer utilising the Android SDK could be to track user behaviour and preferences within their grocery shopping app. By integrating the Android SDK, the retailer can gather valuable data such as user logins, product views, and purchases. This data can then be sent to Zeotap CDP to create user segments based on shopping habits, preferences, and demographics. With these insights, the grocery retailer can personalise offers, recommend relevant products, and target specific user segments through various advertising platforms, ultimately enhancing the user experience and driving customer loyalty.Note:The SDK supports Android v4.4 to 12.0. For more information about how to create an Android SDK Source, refer here.