Who can create deletion rules?
Who can create deletion rules?
Deletion rules are available only to users with the CDP Admin role.
How long does the deletion process take?
How long does the deletion process take?
The deletion process can take from 1 hour to 10 days, depending on data volume and pipeline sequence.
Can I delete all types of data from a specific source?
Can I delete all types of data from a specific source?
If a specific source is selected, only event data will be deleted. To delete all types of data, including identifiers, profile attributes, and more, All Sources must be selected.
What happens if I archive a deletion rule?
What happens if I archive a deletion rule?
Archiving a deletion rule will stop its execution once the current iteration completes. If the rule is in progress, it will finish before being archived.
Can I reuse an archived deletion rule?
Can I reuse an archived deletion rule?
No, you cannot reuse an archived deletion rule.
Can I modify the frequency or selected source after creating a deletion rule?
Can I modify the frequency or selected source after creating a deletion rule?
You can only modify the frequency for a recurring rule and not for one-time deletion rules.
Can I pause and resume a deletion rule?
Can I pause and resume a deletion rule?
You can pause an active deletion rule. If the rule is in progress, it will complete the current iteration before pausing. For recurring rules, it pauses before the next iteration. You can also resume a paused rule.
What happens if I select 'All Sources'?
What happens if I select 'All Sources'?
Selecting All Sources allows you to delete all attribute types, including event data, identifiers, profile traits, consent data, and marketing preferences.
What are advanced filters, and how do they affect record deletion?
What are advanced filters, and how do they affect record deletion?
Advanced filters allow you to set conditions for more precise deletion. For example, if 1,000 records qualify for deletion, you can filter to delete only those with specific attributes, reducing the number of records deleted.
Is the deletion process reversible?
Is the deletion process reversible?
No, the deletion process is irreversible. Ensure all necessary precautions are taken before triggering the deletion rule.
Can deleted records be recovered?
Can deleted records be recovered?
Once records are deleted, they cannot be recovered. Although UCIDs affected by the deletion are stored, the actual deleted data cannot be restored.
How does the event timestamp relate to profile attributes?
How does the event timestamp relate to profile attributes?
When using the event timestamp, the system queries the event table first and then joins the qualified users with other tables for attribute deletion, provided those attributes were ingested by the selected source.